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The Team

All of our senior partners have filled top management roles in national or West Coast companies, giving them the first-hand experience required to understand the concerns of companies in transition.

Janis Machala
Founder and Managing Partner
Before founding Paladin Partners in 1995, Janis Machala served as President and CEO of Pinnacle Publishing, a leading provider of component software and technical newsletters for developers. After seven years of operating losses, Pinnacle achieved profitability for seven straight quarters under her leadership.

Prior to Pinnacle, Janis held senior management positions in marketing and business development at major technology companies, including Microsoft, Sun Microsystems, and Wang Laboratories, often working in a mentoring or start-up capacity.
She also helped form Seraph Capital Forum, a woman's angel investing group, and FWE Seattle, which supports women entrepreneurs. From 1994-1998, she served on the board of the Washington Software Alliance and is currently on the board of the Northwest Entrepreneur Network, which helps advance entrepreneurship in the Northwest.

Janis received an M.B.A. in Marketing from the University of Iowa and a B.A. in English and Psychology from Augustana College in Illinois. In her spare time, she plays bridge, reads voraciously, and travels as much as possible.

Email Janis here

Read Janis' interview with Seattle 24x7 here.

Cheryl Bachman
Partner, Executive Search Services

Cheryl Bachman comes to Paladin Partners after having her own successful executive recruiting firm which specialized in emerging growth and mid-market companies, many of which are focused in the biotechnology and scientific arena. Cheryl's been successfully conducting executive searches since 1997 and is an expert practitioner of a structured, systematic approach to finding outstanding executive candidates.

Cheryl has found critically needed talent for Bayer Corporation, Chiron, Idec Pharmaceuticals, Psychiatric Genomics, Invitrogen, Zymogenetics, Cell Therapeutics, Geron, and Norac Pharmaceuticals.

Cheryl studied Nursing at Luther College in Decorah , Iowa . An entrepreneur at heart, she started her first company, A.S.A.P. Medical Supply Company, at 24 and successfully ran it for many years.

Cheryl has a son, Joel, 17, and a constant companion, Max, her pet Shih Tzu. In her spare time Cheryl enjoys adopting elderly people, tending her roses, and traveling in developing countries.

Email Cheryl here

James R. Jones
Sales Acceleration

With 25 years of Technology Sales and in excess of $450 Million in sales credits, James brings a wealth of experience to the Paladin team. He has served in key sales roles at DEC, SUN and Interleaf as well as executive positions at Sybase and

For the past 10 years, James has focused on start-up companies as Chief Revenue Officer. He has been responsible for helping deliver first revenues as well as building the sales and business development teams that secure consistent company growth. He says, “I enjoy the energy of the early stage companies. I’m especially fond of driving revenue growth under almost any circumstance.”

In recent years James has worked with mobile telecoms operators around the glove. At SNAPin Software, he built the sales teams in North Amercia and Europe. He succesfully secured nine paid trials and pilots with operators like Birtish Telecom, Orange UK, Vodafone, Amena Spain, KPN, T-Mobile UK, T-Mobile US, and Cingular.

James’ experience includes start-ups in enterprise software, energy conservation, telecoms, document management and geospatial imaging.

Email James here

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